Custom software that runs your business, not the other way around
Custom web platforms, automation and internal tools for Australian businesses that have outgrown off-the-shelf software.
📍 Melbourne, Australia
Most businesses end up bending themselves around their software. A field in the wrong place, a report rebuilt in Excel every month, three systems that do not talk to each other. We build the other way around. We start with how your business runs, then write software that matches it.
What we build
Custom web platforms
Applications built around your process, not a template you bend to fit.
Business automation
The repetitive work your team does by hand, done by software instead.
Internal tools and systems
Dashboards, bookings, invoicing, CRM. The operational backbone, made to measure.
Mobile apps
iOS and Android apps for customers or for your own staff in the field.
SEO and local search
Technical SEO, suburb pages and Google Business Profile, run as a programme rather than a one off.
Care and support
Hosting, security patching, backups and changes. We keep running what we build.
Software built to be owned, by people who actually run businesses
You own it.
Real code on infrastructure in your name. If you ever leave, you take the whole thing with you. No platform lock in, no licence that stops working.
Built for your process.
No themes, no page builders. We map how the work happens now, then build that.
Still here after launch.
Most agencies disappear at go live. We host it, patch it, back it up and keep changing it as the business changes.
Platforms in daily use
Auto parts ecommerce
JDM Spare Parts
An ecommerce platform for used and imported Japanese car parts, where the hard problem is not the checkout. It is helping someone work out whether a part fits their car.
Dealership platform
Automobex
A used car dealership in Mordialloc, running its stock and its public website off one system.
How a project runs
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We map it
A session or two going through how the work happens now, what breaks, and what the business needs it to do. You get a written scope before anyone writes code.
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We build it
Built in stages on a staging site you can log into and use. You see it working before it goes live, not after.
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We keep it running
Hosting, monitoring, security updates and backups from day one. Changes handled under a monthly plan.
Let's build something that works
Send through what you are dealing with. If we are not the right fit we will say so, and point you somewhere better.